The goal of every entrepreneur is to build wealth and one of the key ways to do that is by selling the company when the time is right. The question for subscription companies is: what should management focus on now that will maximize the value of the business when it's time to sell it? In this session, mergers and acquisition experts Errol Glasser and Richard Kestenbaum talk about the metrics and strategies that will maximize the value of a subscription business in a sale.