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What is SUBTA?

The Subscription Trade Association, or SUBTA, is an organization for dedicated companies and individuals that want to grow their businesses, expand their network, learn more about the industry’s best practices, and move the needle in subscription commerce.

SUBTA powers many learning and networking events, such as the SubSummit, for the subscription industry.

Who can join?

Direct-to-consumer and business-to-business brands that work in or alongside the subscription industry. Our membership consists of founders, entrepreneurs, C-level executives and other teams. Thought leaders, advisors, data analysts and media also help make up our association.

My business hasn’t launched yet. Can I still join?

Absolutely! SUBTA caters to all areas and stages of business, offering brands various opportunities to connect with top partners, tools and resources in the industry.

Would I be considered a Subscription Member or Resource Partner?

Direct-to-consumer brands join as Subscription Members, and business-to-business brands join as Resource Partners.


I don’t remember my login. How do I get into my account?

Please contact, and a member of our team will be happy to assist with accessing or updating your account.

Can my team share one login?

While only one membership (Subscription Member or Resource Partner) is needed per company, each individual needs their own login. 


Where can I learn about the benefits of becoming a Subscription Member?

Discover the benefits that direct-to-consumer brands can leverage here.

What benefits are available for Resource Partners?

Discover the benefits that are available for each partnership tier here.

Where can I learn more about joining SUBTA committees?

Learn more about available committees here.

Where can I find discounts offered by Member Partners?

Subscription Members can find exclusive discounts from Resource Partners here.

Where can I find the SUBTA Slack channel?

Once you join SUBTA, you will receive an email that includes the link to the private Slack channel.

How do I submit a guest article/blog post?

Members can submit a guest article for the SUBTA blog and newsletter here.

Please note that we’re looking for inspirational, educational and original content. Articles that are approved by SUBTA will be published on the blog and featured in an edition of the weekly newsletter. Explore examples of guest articles written by SUBTA members here.


Where can I view upcoming events?

Discover upcoming events here.

How do I become a sponsor?

To sponsor a SUBTA-powered event, please apply here or contact

How do I become a speaker?

Apply to speak at a SUBTA-powered event here. The SUBTA team will review each candidate’s industry experience, area of expertise and previous presentations.

What is the SubSummit?

The SubSummit is the largest networking conference in the subscription space, offering various opportunities for D2C and B2B brands to connect, expand their knowledge and grow.

The SubSummit is a SUBTA-powered event and is host to the industry’s CUBE Awards.