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Ideation for the Subscription Box Industry

21 min December 30, 2021

It’s harder than ever for a new subscription brand to stand out. To create a brand and marketing strategy that will win over your audience, you obviously need to start with ideas—lots of them. And be prepared to throw out dozens of ideas. But where do you just happen to come up with several hundred ideas? And what if your team members don’t see themselves as being particularly creative? In this talk, Dave Linabury, brand strategist of Element5 Digital, will share his personal techniques for consistently producing a high volume of usable ideas, culling out the bad ones, and prioritizing the ones that will clearly benefit your company. You will learn the latest techniques and tools, and get private access to the deck, along with Dave’s links and presentation notes. Dave Linabury Director of Strategy, Element5