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Inside Blue Apron’s Meal Kit Machine

Blue Apron has built an impressive high-tech operation with a revenue between $750 million and $1 billion last year alone. But the company is spending heavily to lure customers who are always a bad experience away from bailing.

Click to read about Blue Apron’s approach to customer retention.

https://www.bloomberg.com/news/articles/2017-04-10/inside-blue-apron-s-meal-kit-machine