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You have business goals.
We have the network, data, and resources that empower you to achieve them.

Subscription commerce is moving fast, and so are you. Keep a pulse on industry trends, insights, and everything else you need to be successful in the subscription industry

SUBTA is one of the organizations that I recommend every single brand serious about subscriptions become a member of.

Jay Myers

Co-Founder of Bold Commerce

If you’re in the e-commerce space and you are not thinking of a way to pivot to a subscription model, you’re behind the 8 ball.

Brittany Rhodes

Founder & CEO - Black Girl MATHgic

If you are tired of being on google all day, and being on what I call the analysis hamster wheel, where you're just researching and researching, and not executing, you want to join SUBTA. It has been a great launching pad, and even as the business grows and scales it has been a wonderful resource. Hop off that hamster wheel and come and join us!

Ken Houseman

Executive Director of Product, Commerce

The New York Times: “I am grateful to see such a dynamic and growing community that is tackling this subscription industry at all levels, sizes, and industries.

Liz Cadman

My Subscription Addiction

Subscription e-commerce is expected to reach more than $900 billion by 2026 The Business Research Company


The Business Research Company

More than 85% of consumers are active subscribers.


SUBTA x Attest

SUBTA members are always in the know about what’s happening in subscription commerce. Stay connected. Stay informed. Our community of innovators, entrepreneurs, thought leaders, and dedicated teams is eager to share ideas and resources.

  • People Icon

    Connect with Subscription Leaders

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    Attend More Events & Conferences

  • Video Icon

    Watch Interviews with Subscription Experts

  • Article Icon

    Read Industry Insights & Data Points

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    Analyze Yourself Compared to the Industry

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    Save via Discounts from Top Suppliers

What is SUBTA?

The Largest Subscription Community in the World

The mission of the Subscription Trade Association (SUBTA) is to provide a network and resources to help nurture the largest community in DTC subscriptions. We do this by providing world-class experiences, unparalleled connections, and a comprehensive and reputable library of news, knowledge, and resources.
Every business can be a subscription business. How can we support yours?