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Webinars with SUBTA

What is a SUBTA Webinar?

At SUBTA, we strive to provide relevant and timely resources to our community. One way that SUBTA provides these resources to subscription brands is through Webinars hosted with our Suppliers in the industry. From finance and marketing best practices to operational tips, our community is hungry for tactical advice they can implement into their businesses based on your expertise.

Why Host a Webinar?

  • Direct access to an engaged and qualified audience across the subscription space who are eager to find solutions and suppliers that will address their specific needs.
  • A great visibility and brand-awareness opportunity for our qualified partners!
  • Opportunity to showcase your solutions, in a way that’s actionable and relevant to our members.
  • Access to qualified leads – Since our launch, we’ve consistently received over 100 registrants for each virtual event, so you can expect an engaged audience!

What Can I Expect When I Host?

You can check out our Eventbrite page to see previous event listings.

Webinar Request

  • Our hosting supplier will be responsible for presenting 45 minutes of content, followed by a live Q&A session. What topic/s would you be interested in presenting on?
  • The purpose of our monthly Webinar series is to feature our suppliers as industry leaders, providing a valuable platform to share their unique perspectives and best practices. We have found the content is not only more relatable to our viewers but gets better viewership when a merchant is also included in the interview. Therefore, we ask that our hosting supplier to bring a subscription merchant they have worked closely with in the past. The combination of your insights as a thought leader, and the merchant's “boots on the ground” perspective will bring great value to our SUBTA community
  • After hosting and lightly editing, SUBTA will upload the webinar online for our community to stream on-demand. Please list the social links you'd like us to cross-promote this event with you on.
  • For maximum engagement, we suggest providing some sort of related content (downloadable workbook, one-sheeter, etc). We suggest linking this content on your site for purposes of attendee tracking.
    Suppliers may present with soft promotional undertones. However, our SUBTA Webinar series is a place for our community to learn together. Therefore, we ask that your presentation not feel like a sales pitch. We find that when partners present information as industry experts, we can set the expectation that our attendees will leave with value-added action items, whether or not the presenting supplier is the right fit for their needs
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